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Hyundai Motor Sells Equus Luxury Sedan In Vietnam
2009-1028
Hyundai Motor Co. South Korea's top automaker, said Thursday it has begun selling the Equus luxury sedan in Vietnam, as part of its efforts to push into the luxury segment of Southeast Asia.
The launch of the Equus, which comes equipped with either a 3.8- or 4.6-liter gasoline engine, coincided with a visit by South Korean President Lee Myung-bak to Vietnam.
"With the Equus, Hyundai Motor will actively cope with demand for Vietnam's high society by competing with Mercedes-Benz, BMW and Lexus," said a company official.
Hyundai did not reveal its sales target for the Equus in Vietnam.
Hyundai entered the Vietnamese market in 2007. Last year, it sold 10,539 units there, accounting for 11.7% of the market.
The launch of the Equus, which comes equipped with either a 3.8- or 4.6-liter gasoline engine, coincided with a visit by South Korean President Lee Myung-bak to Vietnam.
"With the Equus, Hyundai Motor will actively cope with demand for Vietnam's high society by competing with Mercedes-Benz, BMW and Lexus," said a company official.
Hyundai did not reveal its sales target for the Equus in Vietnam.
Hyundai entered the Vietnamese market in 2007. Last year, it sold 10,539 units there, accounting for 11.7% of the market.
Source: VNBusinessNews
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